Havaianas Frescobol
AlmapBBDO
2019
- Graphic design.
- Art direction.
- Experience design.
Frescobol is a sport typically beachy , created in Rio de Janeiro in the 20th century. It is played by two players or more. It is also common practice in public places. It is a collaborative game, where athletes are partners. In racquetball, friendship is cultivated and the commitment in the plays". The project was developed for the 2019 Havaianas summer campaign, as a way to create an atmosphere of relaxation, partnership and friendship, which are such strong characteristics of the Brazilian spirit.
︎︎︎ Adobe Illustrator
︎︎︎ Figma
︎︎︎ Adobe Illustrator
︎︎︎ Figma
![](https://freight.cargo.site/t/original/i/e565e0127dfe825daa2a61a0f711c15de702e160f216b4ac5d12e0a8eeaa14cf/portfolio-design-2022-simon-fernandes135.jpg)
![](https://freight.cargo.site/t/original/i/3c269d78b04c79e9a65e1dd0dabc29e0e4967ffe81c8ca18dd06c69433af604b/portfolio-design-2022-simon-fernandes136.jpg)
![](https://freight.cargo.site/t/original/i/da1df44a7b979c854d8002ddb1b8430b23522384b51614e3ddbde6f5cbb56e22/portfolio-design-2022-simon-fernandes140.jpg)
![](https://freight.cargo.site/t/original/i/ec8f9e0a2653dc372c66cb56d1767067693db1b02ae5a905773ae5f43773fc36/Simon-Fernandes-Havainas-Frescobol-Poster.jpg)
![](https://freight.cargo.site/t/original/i/38b327e3e2c1ce468fe978b645890efc514f92de6b3939e7ff602336f44052e9/portfolio-design-2022-simon-fernandes139.jpg)
![](https://freight.cargo.site/t/original/i/389e85e2551ab6cdac5dd8757d438590f61ce6e953fe71cf1bf619d6acab4419/Simon-Fernandes-Havainas-Frescobol-OOH-03.jpg)
![](https://freight.cargo.site/t/original/i/0fb4560c3691a61ecfeb9b4415f603bba678f45be8dba5ecf9c39cb9fe2bf96a/Simon-Fernandes-Havainas-Frescobol-OOH-05.jpg)
![](https://freight.cargo.site/t/original/i/55ba1e7cb87e5b57ade83664a7a153c03e96ce1cb5a11e3298cb33b9dada9244/Simon-Fernandes-Havainas-Frescobol-OOH-01.jpg)
![](https://freight.cargo.site/t/original/i/8145db39c9c2d9ff4e1129ac865bd27e894ae05b2d79c4825f8f0adfdde96389/Simon-Fernandes-Havainas-Frescobol-OOH-04.jpg)
![](https://freight.cargo.site/t/original/i/c269596ce9328022162ae96dce6e294e7b9aed3ab523bdc9e2111e52c9fadc73/Simon-Fernandes-Havainas-Frescobol-Bag.jpg)
![](https://freight.cargo.site/t/original/i/e3c235665b79143dfc7915ee0c78895820078c98306466afec2f271ca7c063c2/Simon-Fernandes-Havainas-Frescobol-Box.jpg)
![](https://freight.cargo.site/t/original/i/f47623dfb03a3612c576faa527a8e098343dbd97117e5e4878636e56f157b0ec/portfolio-design-2022-simon-fernandes143.jpg)
![](https://freight.cargo.site/t/original/i/3bbfffb6577ca89e1a1cf8f937ed6b3fa85052a8a1b9eacfd1533beb7212e45b/portfolio-design-2022-simon-fernandes144.jpg)
![](https://freight.cargo.site/t/original/i/c7f479c34520d377c8a394251c8f1cbf08824a53575b8512a0c20260617d10bf/portfolio-design-2022-simon-fernandes145.jpg)
![](https://freight.cargo.site/t/original/i/a3d864c4038040eb6d882e76e6381cee98e185051a48d418c3f444aef80aca54/portfolio-design-2022-simon-fernandes146.jpg)