I'm from Fortaleza-CE - Brazil -, currently I’m based in New York, working as Senior Designer at FCB New York, I studied visual arts at Cefet-CE. I consider myself as a generalist professional, I fell comfortable working in different fields, such as visual arts, graphic design, creative coding, web development or projects involving video direction.

I have worked on various projects such as the identity of the movie Praia do Futuro by Karim Ainouz, I directed and animated the video for Baile de Ilusão, music by the singer Céu, I developed a generative graphics system for the book Black Box, winner of the golden lion at Cannes 2019. And worked as designer at NeogamaBBH and senior graphic designer for three years at AlmapBBDDO, with clients such as Pepsi, Bradesco, Unilever, Havaianas, M&M’s and Volkswagen. As freelancer I have been working for brands and agencies such as Grey, Wunderman Thompson, Apple, Philco, Red Bull, Itau, Z1 and others, also often working on independent projects.

As an artist, I have participated in national and international exhibitions such as Dear Amazon, Seoul - South Korea - 2019, I had a solo exhibition in Okinawa Japan, 2019, I participated in the digital art biennial The Wrong, 2020, the collective exhibition Dear Anthropocene, CCCB, São Paulo 2021, the collective exhibition Big Time,  Biennial Pavilion, São Paulo 2022. Some of my works are part of the collections of the Ilmin Museum, Seoul - South Korea and the Cerveira Biennial, Portugal.


Graphic Design
Brand Design
Experience Design
Art Direction
Creative Coding
> P5.js, Processing, Three.js <
Front-end developement
> HTML, CSS, Javascript, React, Flutter, Webflow <
Visual arts http://simonfernandes.xyz <



+1 929 673 6393